For successful business, it is important to integrate with modern technology. Using mobile apps is among the recent technological advances that are available. Having hit the market in 2008, these are computer-designed programs that are available for use on Smartphone’s, tablets and other mobile devices. These apps are available through free downloads and can be bought from various online vendors. Apps are created for varying purposes that range from customer assistance, online shopping and health assistance among others. This makes it an important aspect in business with a range of benefits enhancing business growth.
Providing a marketing platform
For a business to thrive creation and maintenance of the market share is paramount. With Singapore having a population estimated at 5,469,700 by 2014, it is estimated that over 80% of this population has access to use of mobile devices. In this way, using mobile apps can easily reach out to a big portion of the population. This way marketing procedures can be effected easily by enhancing a reach out to all within the population. In this way marketing models are also made cost effective by ensuring there is no need for making adverse payments to market your products or services.
Creating a virtue office
For many small businesses, running an office is one of the hardest tasks. This owes to the fact that incomes for the new business may not be as much as the expenses required to setup and keep running. It is in this perspective that a virtue office becomes important. More to its advantage, it becomes much easier to operate the business and respond to the needs of the client from any point and at any time. Through the use of mobile devices. In this way you and your clients get an opportunity to receive immediate feedback on issues arising as well as any transactions that are carried out.
Keeping close contact with the customer
For effective operations, keeping contact with customers is important. In this way you are able to understand the needs of the customer and act on them to enhance your business. In using mobile apps, you create a platform through which the customers can raise their views on the products and services that you offer. In such a manner the customer can have various fears addressed through the information that is provided by the service. With a variety of apps available, it is important to ensure that you provide the customer with the most recent information and this will also give up to date information to the customer.
Expanding customer base
Singapore is among the leading countries on internet usage. In this way creating mobile apps is an ideal way through which any business can reach out to more prospective customers. This is further likely to be enhanced by the high employment rate and the strong GDP of the country. Access for the apps you provide will be made easier by the strong connectivity where internet providers within the country offers connection speeds of up to 1GB/s. in the same perspective it will also give you an opportunity to reach out to the wider global community.
Keep contact with staff
For small business, owning offices in different locations can be a difficult task. However with use of apps, it is possible to have staff in different locations and keep in touch with the activities of each and every one of the employees. In this way, the staff members can be located at locations that are close to the consumer and be easily available when their services are required. In this way they cover a wider geographical area while still operating as though in the office. This is also ideal when the staff members are travelling or on vacation, they can provide any required assistance.
Easy development and upgrade of the apps
With the growing technology, the need for new developments is unavoidable. While this was traditionally an expensive process, it is much simplified with mobile apps. They are created with tools and user-friendly options to make the required upgrades and updates to the needs of the user. In this way the cost of making the upgrade is minimized giving the business a better operational platform and at the same time increasing the profit margins by having fewer expenses.